Sri Lanka has always been an improver when it comes to the tourist sector. Initially recognized as a Lonely Planet in October 2019, it has impressed on massive efforts to flourish and reach tourists all over the world.
According to official figures, Sri Lanka received 47,120 tourists in the first 20 days of December, outnumbering November's total, according to the Xinhua news agency.
Ranatunga stated that in order to increase the month-on-month growth rate of tourist arrivals, the Tourism Ministry and the national carrier SriLankan Airlines will launch promotions in cities around the world.
The covid-19 has been already a death toll to the tourism sector. The previous two covid waves massacred the income of the country and decreased visits of travelers in the land. Sri Lanka closed its borders for the majority of 2020, beginning in April, fearing the import of COVID-19 cases into the island nation, which was then making global headlines for effectively managing the pandemic. However, the month of October was a life-changing game for Sri Lanka. It ensured a massive influx of travelers from our country who considered Sri Lanka as a holidaying region.
According to the Sri Lanka Tourism Development Authority (SLDTA), India led the way with 56,268 visitors, followed by Russia (16,268) and the United Kingdom (16,646), Germany (12,442), Ukraine (7,037), France (6,549), the United States (6,124), Kazakhstan (5,754), Canada (5,079), and China (5,079). (2,417)
Sri Lanka implemented a number of logistics for tourist reaching their doorsteps. It worked jointly for a “Buy One, Get One Free Ticket” campaign for Indian tourists. Outfitted airlines weekly to different cities including Chennai, Mumbai, Bengaluru, Madurai, Cochin. In September 2021, it removed the mandatory RT-PCR tests and opened the borders for fully vaccinated people.
A total of nineteen lakhs tourists arrived on the island with one-fourth of them being Indians. Improvement in the international airlines and rapid vaccination are the two key factors for the arrival of tourists in large numbers to the country.
The 2019 Easter Sunday attacks on Christian churches and five-star hotels in April 2019, which killed nearly 250 people, including foreigners, dealt a massive blow to Sri Lanka's tourism sector, which is the third-highest earner of foreign income.
In addition to holding destination weddings along the southern beaches, Indian tourists frequently travel to the hills in the Central Province, to cities such as Nuwara Eliya, and some follow the 'Ramayana trail' curated by tour operators.
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