The Indian Prime Minister, Narendra Modi, has flagged down the use of AI, or artificial intelligence as a "big concern" due to AI-generated videos online impersonating PM Modi online.
While at a BJP Diwali event, PM Modi stated that he asked the ChatGPT to flag deepfake videos. Deepfake videos are digital media altered to resemble an uncanny likeliness of individuals. Modi also commented that the AI platform must give a warning when someone posts such videos.
Modi gave the example of a deepfake, which showed him doing Garba, a dance form popular in the western state of Gujarat. He commented that he has not played Garba since school, making the video a fake claim.
PM Modi also addressed journalists and other media houses at the Diwali Milan Programme held at the BJP headquarters in New Delhi, urging media agencies to educate the public on fake content. He stated that it is pertinent to use technology responsibly in this day and age.
Recently, there has been massive outrage amongst the public due to fake videos “starring” Kajol, Katrina Kaif, and Rashmika Mandanna, among others. There is intense worry over augmented videos using public figures and sowing discord and doubt among the public. Bollywood veteran actor and megastar Amitabh Bachchan has also asked authorities to take legal action against such creators.
Ministry Officials Respond
The Ministry of Electronics and Information Technology issued an advisory to all social media platforms. The advisory lays the groundwork for the penalties for creating and distributing deepfake content.
Rajeev Chandrashekhar, the Union Minister, stated that online platforms are legally obliged to prevent the circulation of inaccurate information. According to a statement, it is crucial to delete any such content reported within 36 hours of circulation. As per IT Rules 2021, officials must act during a specific time. They must also prevent the further spread of the content.
The government is setting up funds to ensure the digital safety of Indians online. The government states that penalties for creating and circulating deepfakes can climb as high as RS 1 lakh and a three-year jail sentence.
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