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Marc Jacobs: Crafting a Doll House Fantasy with SS24 Collection

Welcome to the dollhouse, not all girls want to play with dolls, but all girls want to be one! Kicking the fashion week a bit earlier than anticipated. America's finest designer celebrated his 40th birth anniversary with their SS24 collection.


From the moment Marc Jacob's cake was set on fire in the viral video, we knew something delicious was cooking. If the new collection was a cake, it would no doubt be a “Matilda”.


Instagram and TikTok dolls are stunned by the iconic collection that has never been witnessed in fashion’s new era. The collection was named “Wonder” and all the dolls can’t stop talking about the craftsmanship and renaissance of the designer.


SS24 Runway Marc Jacobs


Image Source: Dan Lecca, The Guardian


With a WONDERful collection, Jacobs expressed his inspiration for 10magazine from the show notes, which read:


“My love for the commonplace is a constant and meaningful lifelong affair. Through the unavoidable lens of time, my glass remains full of wonder and reflection. By examining the memorable and the mundane, we abstract and exaggerate with a disorienting familiarity in our desire to express something naïve and elegant.”


The runway set as a Dollhouse is just a dining room from it, set around with giant shiny metal tables and paired with foldable huge lustrous chairs. All this is a sculpture by the late artist Robert Therrien. The dining room was filled with very intimate friends of Jacobs to celebrate his 40 years of exception in the industry.


Hair: The Showstopper


As Dolly Parton once proclaimed, “The Higher the hair, the closer to god”, she meant the Jacob’s Wonder Collection! The hair was one factor that has been most talked about since the show! A cotton candy-like wavy wig got too hard to stick and defied gravity. Bouffant wigs kept hitting on one another and the backstage went hot! “Girls, be careful. You’re hitting off each other” was frequently yelled. Was it worth it? Definitely yes! The hair gave a different vibe on the runway.


1960’s Dolls


The '60s dolls were seen wearing stiff skirts, just as you would see on a doll. The clothes displayed an unusual cartoonish fit that caught the viewer’s attention! Waistlines protruded like architectural marvels, jutting from the waistline made it more imaginary, we could see an unusual portion in the fittings which made the “paper-like” feel real. 


Marc Jacobs SS24 Collection


Image Source: Marc Jacobs Runway Spring 2024


The sweetheart neckline dress in black, simple, still made a perfect dress to imagine on a doll in the box. From sleeves of chunky sweaters giving the look of limp arms to playsuits in the collection almost made it look like an illusion of a plastic 3D structure and less of a dress. This RTW collection was not only exceptional and dreamy but also the start of a fashion revolution!


Let’s not forget the footwear!


Let’s not overlook the footwear, a spectacle of exaggerated proportions that stole the spotlight with their larger-than-life presence on the runway. The deconstructed boots emerged as the missing link in today’s fashion narrative, commanding attention with their avant-garde aesthetic. 


Footwear Marc Jacobs SS24


Image Source: CONNOR, “Tweet Message.” Twitter, Feb 4, 2024


Evoking a sense of nostalgia and whimsy, these "bejewelled lady" footwear creations redefined elegance with bulb-toe-inspired platform heels and broad straps that exuded a sense of mob-girl Barbie chic.


But, are the dolls inspired by the Ross Dolls?


And yet, amidst the fashion frenzy, one cannot help but ponder: are these dolls a nod to the iconic Ross Dolls of the 1950s? The uncanny resemblance between the models and the "Luscious Supreme" prototypes, originally conceived as an homage to Diana Ross, has sent shockwaves through the fashion world. 


Once marketed as the epitome of idealized beauty, these dolls have resurfaced as the ultimate symbol of fashion's timeless allure, captivating audiences with their undeniable charm and mystique. As the runway unfolds, one thing is certain: these dolls are more than just mannequins—they are living embodiments of style, grace, and timeless sophistication.


Venetia Satchel-Shrunk The collection


Venetia Satchel has officially returned, and dolls over TikTok and Instagram are too excited about it. A beacon of timeless elegance, this accessory has captured the hearts of fashionistas worldwide, promising both style and functionality in one petite package. We could see more oversized totes make a grand entrance and that is all girls need to fit it all. From bags in black to Jacob’s Moss Green tote. However, it's the pièce de resistance, the gold-jewelled oversized bag with multi-colour gemstones that stole the spotlight, making a statement of opulence and refinement.


Marc Jacobs SS24 Venetia Satchel


Image Source:  Marc Jacobs Runway Spring 2024


Venetia Satchel has officially returned, and dolls over TikTok and Instagram are too excited about it. A beacon of timeless elegance, this accessory has captured the hearts of fashionistas worldwide, promising both style and functionality in one petite package. We could see more oversized totes make a grand entrance and that is all girls need to fit it all. From bags in black to Jacob’s Moss Green tote. However, it's the pièce de resistance, the gold-jewelled oversized bag with multi-colour gemstones that stole the spotlight, making a statement of opulence and refinement. 


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