Amazon is a multinational company with headquarters in the United States that focuses on digital streaming, cloud computing, online advertising, and artificial intelligence (Lisa, 2021). Amazon had accelerated its ascent up the ladder which resulted in its successes and accomplishments. In terms of market valuation, Amazon has surpassed Walmart and now it’s known as the most highly-ranked retailer. Business models are crucial for both new and established companies because they aid emerging firms in attracting capital, hiring top talent, and inspiring management and staff. Therefore, Amazon's business model should be updated on a regular basis, or it could fail to anticipate trends and challenges in the future.
Amazon has always placed a high value on customer satisfaction. This principle served as the foundation for the company. Amazon used an approach of working backwards from a finished product vision, which enabled the developers to detect and address any challenging post-production issues before they introduced the product to the market (Jodi, 2015). This made certain that the product's developers were aware of its distinctive value proposition and appeal to potential buyers from the beginning. Amazon is unusual, but probably not as unusual as it claims to be. It has only been reacting faster in responding to the changes than the rest of the business sector (Lisa, 2021). Ideal Amazon employees are mostly known as "athletes" with endurance, speed, measurable performance, and the ability to challenge constraints (Teece, 2010). Amazon has more data than any other retail company in history, which gives it a significant advantage. Its never-ending flow of ultra-detailed, real-time data allows the company to keep tabs on almost everything its clients do. More, over one-third of the world's cloud storage business is under Amazon's control.
There has been a lot of focus on Amazon's unique office culture. Employees were encouraged to be brutally critical of one another's ideas at meetings and to provide feedback to one another's bosses. The survey conveyed by the New York Times made notice of the physical strain experienced at Amazon's workplace. Long hours were expected of the workforce, and failure to respond to emails received after midnight was met with discipline. This was an unavoidable result of a rule that mandated that all workers put in overtime, essentially forcing them to work longer and tougher shifts until they gave out, passed out, or were fired. Due to its working rules, Amazon has a high staff turnover rate: the majority of employees left after less than a year (Teece, 2020). However, it appears that the motto of Amazon employees is "work hard, have fun, and make history (Teece, 2020)." In the challenging, fast-paced atmosphere, overachievers who were full of fresh ideas and eager to collaborate with and learn from knowledgeable co-workers thrived and appeared to embrace the high demands placed on them not as a problem to be avoided but as an opportunity to advance. Many of these workers were excited to be working on innovative projects that would have a huge impact on millions of people, and many thought that working at Amazon benefited their professional development. Beyond its office environment, Amazon had a distinctive attitude that permeated its business development activities. Many people outside of Amazon's company have negative opinions about its former employees due to the work environment. As many recruiters felt that executives had been taught to be aggressive, they were hesitant to hire them. A Seattle-based technology recruiter who spent four years working for Amazon claimed he was still struggling with his work stress and trying to control the need to verbally abuse any co-workers who did not live up to his standards.
Amazon pros:
Amazon has a powerful motivator: more data than any other retail company in history. Its never-ending stream of real-time, ultra-detailed metrics allows the company to track everything its customers do, such as what they put in their shopping carts but do not purchase when readers reach the "abandon point" in a Kindle book, and what they will stream based on previous purchases (Jodi, 2015). It can also detect when engineers fail to create fast-loading pages or when vendor management fails to keep adequate gardening gloves on hand. In addition, Amazonians are taught to "disagree and commit," which results in a collaborative workplace.
Amazon Cons.
Amazon's top leadership team was free of women. Many people blamed Amazon's competitive and elimination procedure for inequality. Many female employees thought that some of Amazon's "leadership ideals" worked against them, such as being encouraged to "earn trust," "have a backbone," and "disagree" with co-workers, all of which they regarded as difficult for female employees to apply in the workplace. Many prominent Amazon employees were told that having children would hamper their possibilities for growth since they would be unable to work long hours. Some male employees were also compelled to leave Amazon or were considering leaving due to professional pressures that required them to spend less time with their families. Older workers were apprehensive about being replaced by younger workers who had fewer obligations and more time to focus on their work (Jodi, 2015). Some employees who had illnesses, miscarriages, or other personal problems said they were harshly evaluated and forced out rather than given time to recover.
In conclusion, some people were pleased with how they excelled at Amazon exactly because it pushed them beyond their perceived boundaries. Many staff are inspired by "thinking large and understanding that we haven't even scraped the surface of what there is to invent." Others who came and went from the organization stated that whatever they learned during their time at Amazon aided their careers. Many of those who left said they now have become so much addicted to Amazon's style of doing business.
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