Blog Business Entertainment Environment Health Latest News News Analysis Opinion Science Sports Technology World
Vimal Elaichi Zuban Kesari :Tobacco

According to WHO, India is tobacco’s second largest consumer and producer.  It is the leading cause of death in India after road accidents, resulting in deaths in lakhs.  Since 1995, there has been a blanket ban on tobacco based advertisements. The responsible laws being The Cable Television Network Act,1995 and The Cigarettes and other Tobacco Products Act,2003; still in vain.

A product whose advertisement is banned but still is promoted through advertisement of any other product is called Surrogate advertisement.  Imperial Blue sell music CDs but their main product is whiskey and they are world’s 4th largest music seller. Vimal Elaichi sell ghutka(tobacoo) in name of pan masala. Some examples of the same are Kingfisher’s Airline, Royal Challenger’s IPL team, Imperial Blue’s music CDs and Vimal Elaichi’s  Zubaan Kesari among others.

Tobacco is not only a big industry in our country but also one of the biggest source of revenue for government through taxes. It isn’t illegal to do a pan masala advertisement so no one can  be stopped from consuming it. Although every pan masala packet have warnings on them claiming tobacco is injurious to health, still people consume it ignoring their health. Sellers claim that moderating consumption and not getting addicted is responsibilty of consumer, not the manufacturer.

Talking about actors, staring in and promoting ghutkas, are paid fees to star in advertisements and contract protecting interests of both parties. I am highly disappointed in celebrities who keep on promoting things  for sake of money without taking into consideration their harmful effects.

Youth tend to follow actors. They unknowingly have a huge impact on young people. Seeing actors promoting  ghutkas, teenagers follow the trend,resulting in addiction. As a result, teenagers get trapped, depressed and hopeless.

Moral obligation is a personal choice. Akshay Kumar stepped down as an ambassador for pan masala brand after facing repeated backlash from his fans. He decided to contribute the entire endorsement fee towards a worthy cause and promised to be careful in making future choices.

Share This Post On

Tags: #ghutka #panmasala #tobacoodeaths #vimalelaichizubankesari


Leave a comment

You need to login to leave a comment. Log-in
TheSocialTalks was founded in 2020 as an alternative to mainstream media which is fraught with misinformation, disinformation and propaganda. We have a strong dedication to publishing authentic news that abides by the principles and ethics of journalism. We are a not-for-profit organisation driven by a passion for truth and justice in society.

Our team of journalists and editors from all over the world work relentlessly to deliver real stories affecting our society. To keep our operations running, we depend on support in the form of donations. Kindly spare a minute to donate to support our writers and our cause. Your financial support goes a long way in running our operations and publishing real news and stories about issues affecting us. It also helps us to expand our organisation, making our news accessible to more everyone and deepening our impact on the media.

Support fearless and fair journalism today.